New UConn men’s soccer jerseys part of rebrand

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New jerseys for the men’s soccer team were recently unveiled as part of an overall re-branding of the University of Connecticut that includes a new logo and husky dog mark to represent the school’s 24 athletic teams.

The university’s president announced in her state of the university address early last month that the university would officially adopt the nickname UConn as the primary visual word mark for the 22,000-student institution. For some reason, the university, as you can see on their website, is now using the new official name in all caps, even though it’s not an acronym (reminds me of USL PRO).

The athletic department recently followed the president’s announcement with one of their own, unveiling a new husky dog logo and uniforms for the school’s athletic teams at a press conference last month. Men’s soccer stars Mamadou Doudou Diouf and goalkeeper Andre Blake modeled the new threads at the press conference.

New uniforms aren’t the only thing UConn soccer and their fans have to look forward to this fall. The Huskies will begin play in the brand new American Athletic Conference with Cincinnati, Memphis, SMU, South Florida, Temple, UCF, Louisville (joining ACC in 2014) and Rutgers (joining Big 10 in 2014).

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